Surveying Older Populations using Video Communication Technologies

Frederick Conrad
Research Professor, Survey Research Center, Institute for Social Research
Professor, Department of Psychology, College of Literature, Science & the Arts


This research project will examine age-related differences in data quality, participation, respondent experience, and costs in two types of interviews: video-mediated (live two-way communication via platforms like Skype) and video self-administered (video-recorded interviewers asking questions and respondents answering by typing or clicking). These two survey modes are promising because they use off-the-shelf video technology and are less costly than face to face interviews, but they are not yet widely deployed. The project will provide new insights regarding how video-based interviewing affects respondent behavior and experience in surveys, in particular, for older populations.


  • Conrad, F.G., M.F. Schober, A.L. Hupp, B.T. West, K.M. Larsen, A.R. Ong, & T. Wang. Video in Survey Interviews: Effects on Data Quality and Respondent Experience. Methods, Data, Analyses, 2022; doi: 10.12758/mda.2022.13
  • West, B. T., A.R. Ong, F.G. Conrad, M.F. Schober, K.M Larsen, A.L. Hupp. Interviewer Effects in Live Video and Prerecorded Video Interviewing, Journal of Survey Statistics and Methodology, 2021; smab040,
  • Conrad, F., M.F. Schober, A.L. Hupp, B.T. West, K. Larsen, A.R. Ong. 2020. Interviewers, Video, and Survey Data Collection. American Association for Public Opinion Research Annual Conference. June 2020.
  • Conrad, F. Surveying Older Populations using Video Communication Technologies. 3rd annual MiCDA Pilot Project Virtual Symposium. May 21, 2020.